Creating Buzz Around Your SRTS Event

Tuesday, September 20, 2011 - 1:00 pm EDT

Each year students from schools in more than 40 countries join together to celebrate walking and bicycling during Walk to School Day and Month in October. Organizing your students for Walk to School Day or another walking event is a great way to invigorate an existing Safe Routes to School program or kick off a new one.

This webinar will highlight a unique and fun Walk to School event and provide tips on how to get the word out, involve media, and bring attention to your celebration.

When: Tuesday, September 20, 1-2 p.m. EDT


  • Caroline Dickson, National Center for Safe Routes to School
  • Rosie Stern, Michigan Fitness Foundation
  • Katy Jones, UNC Highway Safety Research Center

Register now!

After a brief introduction by Caroline Dickson from the National Center, Rosie Stern will highlight the "Ped Safety Dance," a great Walk to School Day event that encourages students and parents to bust a move and cheer for pedestrian safety.  Katy Jones will then provide an overview of how to raise awarness of your Walk to School event and how to work with the media.

This webinar is part of the Safe Routes to School Coaching Action Network Webinar Series, developed by America Walks and the National Center for Safe Routes to School.

For more information please contact Michelle Gulley

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